Cookies Policy

Cookies Policy

The LovelyStay website, operated by Previleged Planet Unipessoal, Ltd., with its registered head office at Rua Alexandre Herculano, nº 50, 10th floor, 1250 Lisbon, and VAT number 513441492, uses cookies and other similar technologies to improve your experience. For the purposes of this Cookie Policy, Cookies and other similar technologies (such as scripts, plug-ins, tags, device digital fingerprints, locally stored objects, beacons and pixels) are all referred to as "Cookies" and correspond to information automatically placed on the computer hard drives of Users when these access certain websites, identifying their browser on the server.

Who is responsible for cookies?

The entity responsible for cookies may vary depending on their purpose. On the LovelyStay website, the following are installed:

  • First-Party Cookies. These are cookies that are sent to the User's device from a device or domain managed by LovelyStay.
  • Third-Party Cookies. These are cookies sent to a User's device from a device or domain that is not managed by LovelyStay, but by another entity that processes data obtained from cookies.

How long are cookies kept?

To determine how long cookies remain on your device, it is necessary to consider the following types of cookies:

  • Session Cookies: These are collected and stored while a User accesses the LovelyStay website. They are normally used to store information for the purpose of providing the service requested by the User during a single visit and are deleted when the session is ended.
  • Persistent Cookies: These cookies are not deleted, remaining on the User's device after the session ends or the browser is closed. They are used on every subsequent visit to the website, enabling, for example, a personalized browsing experience based on the User's interests and providing a more tailored service.

What is the purpose of cookies?

Strictly Necessary Cookies

These cookies are necessary to ensure the proper operation of the Website and/or to enable the provision of functionalities requested by the User, as well as to store the User's navigation preferences whenever the same device is used and such storage is requested.

The legal basis for the storage of information on the User's terminal equipment or for access to information already stored on such equipment is Article 5(2) of Law Nº 41/2004 of 18 August.

The legal basis for the processing of personal data through the use of Strictly Necessary Cookies and Similar Technologies is the execution of the contract (in particular, the obligation to make the Website available) or legitimate third party interests, to the extent permitted by applicable law, in particular to ensure the proper operation of the Website.

Cookie NameResponsible EntityOperation / Data CollectedPurposeDurationAccess or Sharing with Third Parties
_csrfLovelyStayGenerates a unique security identifier to validate requests submitted through forms and does not collect directly identifiable personal data.Prevents CSRF attacks and ensures the legitimate submission of forms.Session cookieNo
_cf_bmCloudflare / PipedriveCollects technical information relating to user behaviour (including anonymised IP address, browser characteristics, and navigation patterns) for the purposes of detecting and preventing automated traffic.Distinguishes humans from bots for protection and statistical purposes.30 minutesYes
XSRF-TOKENLovelyStayStores a security token used to validate requests between the browser and the server, preventing cross-site request forgery (CSRF) attacks.Protects against Cross-Site Request Forgery (CSRF).Session cookieNo

Preference Cookies

Preference cookies allow us to store the choices, preferences and settings made by the User (for example, language, region, text size and font type). If the User disables preference cookies and similar technologies, the Website will be less convenient to use, as these preferences will not be recalled.

The legal basis for storing information on the User's terminal equipment or for accessing information already stored on said equipment is the User's consent (Article 5(2) of Law Nº 41/2004 of 18 August). The legal basis for the processing of personal data through the use of Preference Cookies and Similar Technologies is also the User's consent.

Cookie NameResponsible EntityOperation / Data CollectedPurposeDurationAccess or Sharing with Third PartiesConsent
pll_languageLovelyStayStores the language preference selected by the User, enabling the website to display content in the chosen language on future visits. It does not collect or process any directly identifiable personal data.Stores language preferences.1 yearNoYes

Analytical Cookies

Analytical Cookies and Similar Technologies allow us to collect information about the use of the Website by individual Users for the purpose of developing and improving their navigation experience.

The legal basis for storing information on the User's terminal equipment or for accessing information already stored on said equipment is the User's consent (Article 5(2) of Law Nº 41/2004 of 18 August). The legal basis for the processing of personal data through the use of Analytical Cookies and Similar Technologies is also the User's consent.

Cookie NameResponsible EntityOperation / Data CollectedPurposeDurationAccess or Sharing with Third PartiesConsent
__utmaGoogle AnalyticsCollects statistical information about the number of visits and Users, allowing new and returning visitors to be distinguished. Does not allow the direct identification of the User.Distinguishes Users and sessions; used for visit metrics.1 year and 1 monthYesYes
__utmcGoogle AnalyticsTechnical cookie used to support the functioning of Google Analytics in older versions, allowing session management.Compatibility with older versions of Google Analytics.Session cookieYesYes
__utmtGoogle AnalyticsUsed to limit the request rate to the server, ensuring the proper functioning of the statistical analysis service.Limits the request rate on high-traffic websites.Approximately 10 minutesYesYes
__utmzGoogle AnalyticsCollects information about the source of website traffic, including campaigns, search engines, or referral links.Indicates the source of traffic (campaigns, search, links).6 monthsYesYes
__utmbGoogle AnalyticsDetermines new sessions or visits, allowing the measurement of website browsing duration.Determines new sessions/visits.Approximately 30 minutesYesYes
_ga_VBK71GFMM2Google AnalyticsUsed by Google Analytics to maintain session state and collect aggregated statistical data about website usage.Maintains session state.1 year and 1 monthYesYes
_gaGoogle AnalyticsUsed to distinguish unique Users, enabling the collection of aggregated statistical data on website visits and usage.Identifies unique Users in metrics.1 year and 1 monthYesYes
_gcl_auGoogle AdsStores information related to interactions with ads, allowing the measurement of advertising campaign effectiveness.Stores click information for conversion measurement.3 monthsYesYes
_gcl_awGoogle AdsAllows clicks on ads to be associated with conversions, contributing to the measurement of advertising campaign performance.Helps associate ad clicks with conversions.3 monthsYesYes

Advertising / Marketing Cookies

Advertising Cookies and Similar Technologies aim to make advertising more relevant to Users, by selecting ads based on relevance criteria, improving campaign performance reporting, and avoiding showing ads that the User has already seen or marked as irrelevant.

The legal basis for storing information on the User's terminal equipment or for accessing information already stored on said equipment is the User's consent (Article 5(2) of Law Nº 41/2004 of 18 August). The legal basis for the processing of personal data through the use of Advertising Cookies and Similar Technologies is also the User's consent.

Cookie NameResponsible EntityOperation / Data CollectedPurposeDurationAccess or Sharing with Third PartiesConsent
_fbpMeta (Facebook)Collects information about visits and interactions on the website, allowing the measurement of conversions and the display of personalized ads. Does not allow the direct identification of the User.Enables remarketing and the delivery of personalized ads.3 monthsYesYes
frMetaCollects technical information about the browser and browsing behaviour, enabling the display and measurement of personalised ads.Identifies browsers and enables personalised ads.3 monthsYesYes
trMetaCookie associated with the Meta Pixel, used to record User events and interactions on the website for the purposes of measuring and optimising campaigns.Meta Pixel for event tracking.Session cookieYesYes
IDEGoogle DoubleClickCollects information about interactions with ads, enabling the measurement of their effectiveness and the personalisation of ads shown to the User.Used for ad personalisation.1 yearYesYes
test_cookieGoogle DoubleClickTechnical cookie used to check whether the User's browser accepts cookies, without collecting personal data.Tests if the browser accepts cookies.15 minutesYesYes
li_gcLinkedInStores the User's consent status regarding the use of cookies, and is not used for direct advertising purposes.Stores consent given for cookies.6 monthsYesYes
li_mcLinkedInCollects information about User browsing, enabling the measurement and personalisation of advertising campaigns on the LinkedIn platform.Browsing tracking for ads.2 yearsYesYes
bcookieLinkedInUniquely identifies the User's browser, contributing to security and the delivery of relevant advertising.Identifies the browser for security and advertising.2 yearsYesYes
lidcLinkedInCollects technical information related to browsing, enabling the proper routing and optimisation of communications with the platform's servers.Used for routing and optimisation.1 dayYesYes
UserMatchHistoryLinkedInUsed to record User interactions with ads, enabling remarketing and visitor matching across campaigns.Enables remarketing and visitor matching.30 daysYesYes
AnalyticsSyncHistoryLinkedInUsed to synchronize analytical data between platforms, enabling the measurement and optimisation of campaign performance.Used for analytics synchronisation across platforms.30 daysYesYes
prism_255144759ActiveCampaignCollects information about User interactions with forms, communications, and content, enabling the management of marketing campaigns and the automation of communications. Does not allow the direct identification of the User without additional information.Used to manage and optimise marketing communications and campaigns.4 weeks and 2 daysYesYes

How can I disable cookies and/or withdraw my consent?

If you wish to refuse or delete any cookies (or Similar Technologies), please consult the help section of your Internet browser for instructions on how to block or delete cookies:

Please note that you may not be able to access all features of the website, including certain personalised functionalities, if you delete or disable cookies.

For more information about managing cookies, please visit www.allaboutcookies.org or www.youronlinechoices.eu, which provide more information about behavioural advertising and online privacy.

If you have any questions regarding the cookies used by LovelyStay, the withdrawal of your consent, or the processing of your personal data, you may contact us via email at: newsletter@lovelystay.com.

You can also manage the cookies we collect and your preferences through our Cookie Banner, available in the website footer.